Ashish Mohta has written an excellent article on how to better integrate your adsense ads, and so improve your clickthrough rates and earnings. One of the problems with Adsense has been successfully integrating the ads with your theme, to avoid ‘ad blindness’ where your visitors just don’t see them anymore. Most people (myself included) put them in the sidebar, but:

Why Sidebar Codes doesn’t give you money ?

* They don’t get mixed with your content, they still look different, like a separate part.
* You have already so many things on sidebar that readers would leave it thinking of another set of links.
* Sometimes they don’t generate properly ads according to the content.

So Ashish has come up with a very clever idea whereby you make a small alteration to your WordPress loop and single post files, and the ads will get served in your actual posts, but not on your homepage. The benefits of this include:

The major benefits goes to the users who want 3 column but they hate it sometimes coz it becomes too messy.I had been always looking for this kind of magical sidebar.

* You home page is free from ads.Like if you see mine, if somebody lands on my home page wont feel like “Man did i land on google adsense junkyard”.he will be happy to see less ads.
* Not only a vertical banner but, you can have other things included like related post and others.You can use your creativity there.
* The best part is the vertical banner fits with your content so well that it generates right ads according to your content.

To see how this works, and to read the instruction on how to do it for your blog, read the full article: How To Earn From Sidebar In Blogs Logically.

This post was contributed by Ashish Mohta of the Techspot Blog.