Archive for October 22, 2013
Search engine optimization, or SEO, is the process of increasing a particular website’s rank within a search engine’s results. This is important because search engines are one of the most important ways people find new websites and information on the internet. If a website is not ranked high enough, people are less likely to visit that site and see the information on it. Conversely, increasing the rank of website within a search engine’s results likely means that more people will visit that site.
While SEO can help any website generate more traffic, it is particularly important for businesses who rely on their website and the internet to generate them exposure and customers. How high their website is ranked in a search engine’s results can have a huge effect on their bottom line. Thus, a higher rank can easily tr